Consumers feel battered by high inflation and the rising cost of living, with the changes they are forced to make in their buying habits hitting businesses hard. Entrepreneurs, too, are feeling the pressure of rising business costs while trying to find ways of helping their customers through difficult times and retaining their loyalty long after the cost of living crisis is over.
Research from consumer intelligence company QuMind found that 49% of customers in the U.K. would like to see price freezes on non-branded products, 46% would like more loyalty rewards to make items more affordable, and 41% would enjoy free delivery or collection services.
QuMind’s