Business

The Way We Sell Homes Has Changed. The Debate Hasn’t — But Here’s Why It Should.

Opinions expressed by Entrepreneur contributors are their own. Listen to this post Real estate is still one of the last fully bundled services left in a major industry, but the NAR settlement this spring is changing that, whether anyone intended that or not. The industry keeps fighting over whether agents will survive technology, but that’s the wrong question to ask. The real question is what level of service each consumer needs for their specific deal. For about two decades, the real estate industry has talked about itself like it’s in the middle of a war. Agents vs. technology. Full commission vs. flat

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