New York CNN —
American households want the biggest bang for their buck right now when they pull their wallets out to shop. That doesn’t mean they want something cheap all the time.
They’ve been paying more for goods and services for a while because of higher inflation that stubbornly stuck around. What’s also occurred concurrently is that higher interest rates have made it more expensive for shoppers to borrow money – on credit cards for example – for buying things or paying off necessities such as monthly bills.
But even as consumers push through these
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