6 Positive Impacts of Artificial Intelligence on Digital Marketing

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For those venturing into the realms of digital marketing and individuals contemplating a career shift into the tech industry, the professional landscape is undeniably dynamic, marked by constant change and uncertainty.

According to the 2020 Deloitte global survey of early AI adopters, AI applications are prominently centered around marketing-oriented goals. Specifically, objectives such as enhancing products and services, fostering innovation and nurturing customer relationships rank among the top five priorities. Artificial Intelligence isn’t merely making waves; it’s reshaping the vast seas of digital marketing. Beyond the impressive statistics, the genuine impact of AI lies in the subtle transformations it introduces

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