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Landing your first major contract is a pivotal moment. You’ve worked hard to establish your company’s value and reached a new level to showcase the brand through a retail agreement or supplier contract. The excitement of the moment can quickly give way to stress. A lot is riding on the company’s ability to execute the request and deliver on this monumental opportunity successfully.
As a former entrepreneur and now a banker, the best advice I can offer is to fully understand and balance the risks and rewards of accepting this contract.
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