Six months into Subway replacing its pre-sliced meats with freshly sliced servings, one of the chain’s largest franchisee groups says that sales are duller than expected.
Last year, Subway paid to install $6,000 slicers at the chain’s 20,000 US locations in response to its rivals serving freshly sliced meat. It was an attempt to ignite sales at the nearly 60-year-old chain, which have been sagging compared to its fast-growing competitors.
The results, so far, have been a “mixed bag,” according to Bill Mathis, the chairman of the North American Association of Subway
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