PayPal acquires Japan’s Paidy for $2.7B to crack the buy-now, pay-later market in Asia  

PayPal Holdings, the U.S. fintech company, announced an acquisition of Paidy, a Japanese buy now, pay later (BNPL) service platform, for approximately $2.7 billion (300 billion yen), mostly in cash, to enhance its business in Japan.

The transaction completion including the regulatory approval is expected in the fourth quarter of 2021.

After the acquisition, the Japan-based company will continue to operate its existing business and maintain the brand while the leaders, Paidy’s president and CEO Riku Sugie and founder and executive chairman of Paidy Russel Cummer, keep their positions.

Japan is the third largest e-commerce market in the world, and so this is a significant move by PayPal to

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