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It’s the end of a typical work day, and you’re excited to come home. On the way in, you grab the mail stack and set it aside as you walk in. After getting comfy and settling in for the evening, you lounge on the couch and check social media, then your inbox. While dinner is simmering, you peruse your mail, then go back to your phone.
How many ads did you just see? And more importantly — how many do you remember?
This daily process is so routine to all of us that we rarely think twice about why we trash some
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