It takes a few dollars and 8 minutes to create a deepfake. And that's only the start

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Business professor at the University of Pennsylvania’s Wharton School Ethan Mollick used a photo of himself (left) in an artificial intelligence platform where he generated a deepfake video of himself (right). Ethan Mollick

Ethan Mollick

At first glance, the video Ethan Mollick posted on LinkedIn last month looks and sounds like what you’d expect from a business professor at the University of Pennsylvania’s Wharton School. Wearing a checked shirt, he’s giving a talk about a topic he’s deeply familiar with: entrepreneurship.

Sure, his delivery

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