CNN —
Apple’s smartphone sales tumbled 10% last quarter, according to market research firm IDC, as sales in China fell sharply.
The company has lost momentum in China as nationalism, a rough economy and increased competition have hurt Apple over the past several months.
“It’s a steep drop for Apple, but if you think of where we have been in the past four years, Apple has probably been the most resilient brand, overcoming supply chain issues and macro challenges, more than other brands,” said Nabila Popal, research director at IDC, told CNN.
Samsung
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