‘I Just Hustled’: She Earned More Than $300,000 Wrapping Gifts Last Year — and It All Started With a Side Hustle

When Michelle Hensley, now founder and CEO of luxury gift basket and wrapping company Nifty Package Co., lost her husband, a pastor, to cancer in 2014, she was 50 years old and “had a complete identity crisis,” she says.

Image Credit: Courtesy of Nifty Package Co.

Hensley’s husband had handled their finances while she ran a nonprofit, and although she received a year-long stipend from the church after he passed, she needed to find another way to make ends meet. She still had two children at home at the time.

Hensley had to start from square one. She’d been out of the workforce for more than a decade; she didn’t know

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