Google Is Reportedly Considering a Subscription Fee for AI-Enhanced Internet Searches

Google is looking into a variety of options to monetize its premium AI-powered search features, according to a Wednesday report from Financial Times that cited people familiar with the matter.

One proposal included folding AI-powered search features into Google’s existing premium subscription.

“AI search is more expensive to compute than Google’s traditional search processes,” Heather Dawe, chief data scientist at the digital transformation consultancy UST, told The Guardian. “So in charging for AI search, Google will be seeking to at least recoup these costs.”

Related: Google Sues Crypto App Developers for Allegedly Creating Fake Trading Apps

We tried out the core Google AI search experience, which is currently being tried in beta

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