Disney+, Hulu and ESPN+ will start cracking down on password sharing | CNN Business

CNN  — 

Disney is banning password sharing on its streaming services, following in the footsteps of competitor Netflix.

In an email to Hulu subscribers on Wednesday, the company said it would start “adding limitations on sharing your account outside of your household” beginning March 14.

Hulu’s user agreement, along with the agreements for Disney+ and ESPN+, explicitly prevent users from impersonating someone else by using their username or password.

“You agree not to impersonate or misrepresent your affiliation with any person or entity, including using another person’s username, password or other account information,

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