Two popular fast-casual chains — Applebee’s and IHOP — are teaming up to launch a joint restaurant concept.
Dine Brands Global, which owns both companies, announced during a Q4 2023 earnings call that it will be opening co-branded dining establishments with combined cooking areas and seating arrangements.
The new dual establishments will reportedly have “discreet” entrances which will help keep both IHOP and Applebee’s areas separated, but open during peak hours for each chain to increase seating capacity. The company did not specify when or where the next locations were set to open.
For example, during a breakfast rush, when IHOP sees its highest traffic, the Applebee’s designated area of the
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