Opinions expressed by Entrepreneur contributors are their own.
As I’ve started to reach new growth milestones in my business, I’ve had this growing realization: Knowing your non-negotiables isn’t just important; it’s essential. Not having them clear? Well, that’s a straight ticket to Discontent City, which, let me tell you, doesn’t do any favors for your success, present or future.
It’s way too easy to let things slide, isn’t it? You make excuses for others (and yourself) and turn a blind eye to signs that all’s not well because, hey, losing a client sounds like a nightmare, right? Or maybe you’re so dazzled by what could be that you compromise
→ Continue reading at Entrepreneur