Why Startups Should Avoid Shiny Object Syndrome

By Dalip Jaggi, co-founder of Revive Real Estate, a PropTech with a goal to democratize house flipping.

Attending a startup mixer and meeting other founders and entrepreneurs is energizing. When attending these events, I find that most people are young and hyped up. And even though everyone is secretly exhausted, you wouldn’t know it, as they’re having the time of their lives. As an entrepreneur and founder of several startups, I find these events invigorating.

However, during a recent meeting in Vegas, the most common theme I heard was of startups distracted by “shiny object syndrome.” Many of these companies have only been around for 12

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