One of the biggest gifts this holiday season won’t fit under the tree, the chimney or even in some homes.
Televisions that measure 97 inches (and more) diagonally across – a.k.a. XXL TVs – are becoming a huge hit as the cost of giant screens sinks sharply, and viewers look to replace the screens they bought during the peak of the pandemic a few years ago.
Sales of gigantic screens are a bright spot for the TV manufacturing industry, amid stagnant sales for the overall category, according to research firm Circana.
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