Some California residents get extra protection from wildfires – for a price | CNN Business

CNN  — 

As the Palisades fire began intensifying Tuesday evening, Los Angeles real estate executive Keith Wasserman sent out a plea on social media: “Does anyone have access to private firefighters to protect our home in Pacific Palisades? Need to act fast here. All neighbors houses burning. Will pay any amount.”

The now-deleted post sparked an intense blowback by social media users who felt the wealthy shouldn’t be given special attention during an emergency.

“Whose home gets saved shouldn’t depend on their bank account,” one TikTok user commented.

As multiple wildfires, powered

→ Continue reading at CNN - Business News

More from author

Related posts

Advertisment

Latest posts

These are the fastest-growing job titles, according to LinkedIn users | CNN Business

CNN  —  Some of the fastest-growing jobs for 2025 barely existed at the turn of the century, according...

Will California homeowners relocate or rebuild? Both are costly | CNN Business

CNN  —  Tens of thousands of California residents will decide whether to permanently relocate or rebuild their homes...

Say Hello to the PDF Multi-Tool You Didn’t Know You Needed

Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may...