Shoppers Who Buy Via Email Spend 138% More Than Those Who Don’t. Here Are 9 Email Hacks to Capture Their Sales

Opinions expressed by Entrepreneur contributors are their own.

Email is a goldmine for businesses: people who make purchases via email tend to spend up to 138% more than those who don’t. During key shopping days, like Black Friday and Cyber Monday, email campaigns can significantly boost your last-quarter revenue. But sending a few random emails to your list isn’t enough to make a difference. To see results, you need to be strategic in how you reach out to your prospects.

Here are nine hacks to improve your holiday email marketing strategy and drive more sales.

1. Get your holiday marketing emails ready now

“It’s later than you think.” It’s one of

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