Building a personal brand as an industry expert is no doubt one of the best ways to draw attention to your business. But it’s not just about having new ideas—when trying to build your reputation as a thought leader and expert in your field, connecting with others should be high on your priority list. After all, sharing your thoughts and experience is nothing without an engaged audience to listen to it. So how do you balance connection and creating interesting content at the same time?
The members of Young Entrepreneur Council have a few ideas. As business leaders themselves, they have experience building up their personal brands as thought
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