With millions of users globally, the women’s health app market is projected to cross $18 billion by 2031. Yet these apps are among the least trusted. They collect data about users’ menstrual cycles, sex lives and pregnancy status, as well as information such as phone numbers and email addresses. In recent years, some of these apps have come under scrutiny for privacy violations.
A number of problematic practices persist, researchers reported in May at the Conference on Human Factors in Computing Systems in Honolulu.
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