CNN —
Netflix is opening massive entertainment venues in two cities that it says will allow fans to immerse themselves in the worlds of their favorite shows.
The “experiential” complexes, called Netflix Houses, will include elaborate events, themed gift shops and restaurants. In a repurposing of empty retail space, the houses will occupy former department store locations at Dallas Galleria and King of Prussia mall (near Philadelphia). Both will span more than 100,000 square feet and are set to open in 2025, according to the streaming giant.
It’s Netflix’s TV tweak on a theme park.
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