Opinions expressed by Entrepreneur contributors are their own.
When you are a leader, being liked is not the goal, according to LSU Football Head Coach Brian Kelly. “If you want to be popular, sell ice cream,” he says.
For Kelly, leading isn’t about winning over everyone—it’s about driving excellence within his program, both on the field and behind the scenes. As a seasoned coach with over 30 years in the game, he knows leadership is more than just X’s and O’s; it’s about being a high-performing CEO who shapes every aspect of his organization, ensuring success and growth at every level.
While his fingerprints are all over the team’s playbook,
→ Continue reading at Entrepreneur