I’m Used to Working 16-hour Days — Here’s How I Ensure Every Minute is Spent Productively

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If you want to build a lasting business, long hours are the norm. It’s not just in the early days of the business, either. I’ve been at it for over ten years, and the ambition to grow my CPG startup is as strong as ever, meaning that, after all this time, 16-hour work days are nothing extraordinary.

The cause? Back-to-back investor meetings, intense work sprints, putting out fires and more, all of which are in addition to the day-to-day duties and responsibilities.

Popular wisdom says most people max out at around six productive hours a day. But, as a CEO, I cannot

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