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In my conversation with Ben Goodwin, CEO of OLIPOP, one thing was immediately clear — his vision extends far beyond selling beverages. Unlike many executives who inherit leadership roles, Ben is both the formulator and the driving force behind the brand’s mission. Ben showcased a dedication to creating a healthier soda alternative and wanted to shift consumer habits and improve public health. That kind of commitment is rare in the industry, and it’s fascinating to see how OLIPOP has carved out a space in a market long dominated by giants like Coke and Pepsi.
Related: Don’t Have Time to Eat Healthy?
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