How much could women’s March Madness be worth to schools and conferences?

It’s been two years since, arguably, the greatest March Madness in Pac-12 history.

On the men’s side, all five schools (Colorado, Oregon, Oregon State, UCLA and USC) that made the Big Dance in the Indianapolis bubble won at least one game. The conference had four schools in the Sweet 16, three in the Elite Eight and one, UCLA, in the Final Four.

Down in San Antonio for the women’s tournament, things were even better. Six schools (Arizona, Oregon, Oregon State, Stanford, UCLA and Washington State) went dancing, with five winning a game, three making the Sweet 16 and two, Stanford and Arizona, going all the way to an all-Pac-12 national

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