How did we get pumpkin spice everything? | CNN Business

New York CNN  — 

Nothing says fall like a pumpkin spice latte. And over the past decade, that sentiment now includes baking pumpkin spice muffins, pouring pumpkin spice booze, lighting a pumpkin spice candle, throwing a pumpkin spice dog treat and, yes, even taking out pumpkin spice trash bags and using pumpkin spice wipes.

Some find pumpkin spice — and its earlier and earlier introductions — straight-up obnoxious, running the risk of the trend flattening. Others think the flavor, whose fans are often women, is unfairly targeted as “basic.” Regardless, its polarizing position on American taste buds

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