Here’s How Disney Plans to Use AI to Grow a $16 Billion Business

SportsCenter was ESPN’s flagship show; its first episode aired when the network launched in September 1979. Now Disney, which owns 80% of ESPN, is taking its oldest offering and adding AI to its sports news, recaps, and analyses to catch the attention of a younger streaming generation.

ESPN chairperson Jimmy Pitaro stated Wednesday that SportsCenter would become its own app for the first time next year.

The tech will be able to match content to the interests of each viewer and “obviously, help significantly,” when it comes to personalizing the app, generating clips, and narrating them, Pitaro said.

Related: Listen to ‘The Wonderful Wizard of Oz’ Read By Dorothy Herself Thanks

→ Continue reading at Entrepreneur

More from author

Related posts

Advertisment

Latest posts

5 Ways That Kamala Harris Can Support The Franchise Community, According to Two Industry Leaders

Opinions expressed by Entrepreneur contributors are their own. The five weeks between the Republican and Democratic conventions could have been a lifetime,...

‘Pro Athletes Experience Life Backward’: Here’s How NBA Stars Are Setting Themselves Up for Success When the Game Is Over.

Opinions expressed by Entrepreneur contributors are their own. Age 30 is the prime of your career in many professions — unless you...

10 Significant Ways Your Taxes Will Impacted By A Kamala Harris Administration

Opinions expressed by Entrepreneur contributors are their own. Kamala Harris' campaign strategy has been to paint broad strokes about how she would...