New York CNN —
It’s not Zendaya’s fault you can’t stop thinking about tennis.
Her magnetic performance in “Challengers,” a movie about a ménage à trois that happens to have tennis in the background, might seem to have thrust the sport into the spotlight, but it’s becoming more popular in the past few years that it’s hard to escape.
The sport is surging on a global scale, with its biggest names fronting luxe fashion campaigns from Louis Vuitton to Loewe and stars gracing the cover of Vogue. Of course, there’s a TikTok angle, with the rise
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