Authenticity Beats AI — Why Using Real People in Your Content Can Generate 35% Higher Conversion Rate Compared to AI-Generated Content

Opinions expressed by Entrepreneur contributors are their own.

In today’s fast-paced digital landscape, the allure of quick solutions like AI-generated faces and stock footage is stronger than ever. With just a few clicks, you can create content that looks polished, professional, and ready to go. But as tempting as it may be to take these shortcuts, there’s a deeper issue at play — are you willing to sacrifice authenticity for convenience?

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The temptation of shortcuts

Let’s face it — producing original content takes time, effort, and resources. Stock footage is

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