Apple Inc. (NASDAQ: AAPL) has recently announced a rare discount on its flagship iPhone products in China. The discount was specifically on the iPhone 15 lineup as part of a rare Lunar New Year promotion in China. This promotion included an additional discounted savings of up to 500 RMB (about $70) on the iPhone 15 lineup.
While competition from local tech giants like Xiaomi and Huawei is intense, Apple’s decision to offer discounts seems more related to a broader strategy to boost sales amid analyst rumors of weak Chinese demand for the latest iPhone models rather than a direct response to competition alone. This marks a significant departure from Apple’s
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