Turn Your Emails into Trust-Building, Revenue-Driving Machines — Without Ever Touching The Spam Folder

Opinions expressed by Entrepreneur contributors are their own.

Wondering if you should invest in email to market your business? Wonder no more: 93% of people check email daily, and 35% spend up to five hours a day in their inboxes, ZeroBounce found in its latest Email Marketing Statistics Report. What’s more, 41% of consumers check their email intently, hunting for brand discounts.

That makes email one of your biggest opportunities to drive sales and build loyalty – if you show up with the right message. Here’s how to stand out in your prospects’ inboxes and make email work for you.

1. First, keep your emails out of spam

If you want

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