Here Are the SEO Metrics That Matter in 2024

Opinions expressed by Entrepreneur contributors are their own.

As someone who has been involved in search engine optimization (SEO) for nearly a decade now, I know how important it is to track metrics. While not every metric has the same value, it is essential to keep your finger on the pulse of your online performance.

From my observations and practical experience, there are a few SEO metrics that really matter in 2024. Specifically, these can be divided into on-page and off-page ones. Nevertheless, they will be crucial for your concerted efforts to ensure you skyrocket your SEO performance.

So, without further ado, here are the metrics I measure and keep

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