Kuaishou Technology, a Chinese firm perceived as a ByteDance rival by many, said on Wednesday it will shut down its controversial short video app Zynn later this month. The app was only available in the U.S.
The firm, which last month said it had amassed 1 billion monthly active users, didn’t offer an explanation for why it was shutting down the app, which was mired in controversy ever since it launched in May last year.
An investigation last year found that Zynn was paying users to watch videos to superficially improve its ranking on the US iOS App Store. The app, a clone of TikTok, was also pulled from