5 Steps to Creating More Inclusive PR Campaigns That Resonate With Your Customers

Opinions expressed by Entrepreneur contributors are their own.

Some things in our ultra-modern, tech-driven society have gotten worse — like deepfakes, robocalls, and your kids’ phones out at the dinner table (okay, I admit it, sometimes Mom’s and Dad’s too). But some things have improved — like smart appliances that use less energy and water, booking an all-inclusive vacation with just a few clicks, and being able to track your kids on those phones of theirs.

Arguably, the best advancement our culture has seen in modern times is the increased sensitivity we now have to the critical importance of honoring and advocating for all the amazing diversity out there

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