4 Things To Look At Besides Just Your Keyword Rankings

When you’re trying to gain more brand visibility online, your content strategy might focus on choosing the right keywords. After all, your website and digital content must have the phrases your audience is searching for so they can find them. However, content marketing strategies that drive long-term results need to look at more than keyword rankings.

That’s because recent algorithm changes mean that search engines are also moving beyond just keywords. While keyword rankings can help with search engine optimization and brand visibility, algorithms are becoming more focused on user experiences. As a result, paying attention to technical details, search intent and audience feedback or inputs can

→ Continue reading at Forbes - Startups

More from author

Related posts

Advertisment

Latest posts

The Tantalizing Mystery of the Solar System’s Hidden Oceans

The original version of this story appeared in Quanta Magazine.For most of humankind’s existence, Earth was the only known ocean-draped world, seemingly unlike any...

The Role of Scholarships and Grants in Financing Education

Applying for scholarships and grants helps students pay for college. In some situations, these awards allow people to obtain a degree they wouldn't be...

EV, hybrid and gas-powered: Some interesting cars coming in 2024 | CNN Business

CNN  —  Next year will see the introduction of some new, genuinely affordable electric vehicles as well as...