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In today’s hyper-connected world, data isn’t just a buzzword — it’s the lifeblood of any successful marketing strategy. Yet, despite all the talk about data-driven marketing, most companies are still missing the mark. Are you one of them?
If so, it’s time to rethink your approach because the new generation of data generation is here, and it’s transforming the way brands connect with their audiences. Here’s why it matters and how you can stay ahead of the curve.
Related: Why You Should Look at Data for Smart Marketing
Why data-driven marketing is non-negotiable
Picture this: 87% of marketers say data is their company’s
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