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As we move into 2025, there are changes afoot. The business landscape is always changing, but it is even more dynamic with the return of a pro-business administration. I noticed, as I am sure you did, that customers were taking a wait-and-see approach before the election and into the end of 2024.
My business did not see the usual rush to spend money and launch new efforts, but that changed quickly. Already, I see a willingness for businesses to set themselves up for a strong first quarter. For some, that means looking to make big organizational changes, launch new products, execute
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