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Embarking on the entrepreneurial journey is an exhilarating step toward creating a legacy. However, the stakes are high — it’s almost common knowledge that 90% of startups fail. A recent survey by Failory looked into the why behind this number in 2024. Over half of the failed businesses cited marketing failures. Specifically, 34% cited poor market fit as a critical factor.
This makes selecting the right business model in 2024 more crucial than ever to ensure you’re positioned correctly in the market. Aligning your business model with market demands and personal values is key to avoiding these statistics.
By exploring the advantages
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