Want to opt out of AI? State labeling laws might help

Red STOP AI protest flyer with meeting details taped to a light pole on a city street in San Francisco, California on May 20, 2025. Smith Collection/Gado/Getty Images

Smith Collection/Gado/Getty Images

Utah and California have passed laws requiring entities to disclose when they use AI. More states are considering similar legislation. Proponents say labels make it easier for people who don’t like AI to opt out of using it.

“They just want to be able to know,” says Utah Department of Commerce executive director Margaret Woolley Busse, who is implementing new state laws requiring state-regulated businesses to disclose when they

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