Walmart’s version of the Hermès Birkin has taken over the internet | CNN Business

CNN  — 

Budget-conscious buyers looking for luxury alternatives have flocked to Walmart’s Birkin bag look-alike, nicknamed the “Wirkin.”

The leather handbag available on Walmart’s website is a more affordable alternative to French luxury goods maker Hermès’ Birkin bag. Many Wirkins appear to have sold out after buzz on social media.

Luxury brands like Hermès have remained in the public eye, but their prices put them out of reach for most people. Nonetheless, bargain-hungry shoppers love indulging — making cheaper, high-quality duplicates appealing.

Fashion influencers also play into the hype of these look-alikes,

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