The ‘first’ post-Covid Olympics are exciting sponsors. Fans? Not so much | CNN Business

New York CNN  — 

The brownish, once-polluted River Seine in Paris isn’t the glitziest or most glamorous, especially in a city filled with iconic landmarks. But for Chase, it’s hoping the waterway will be a showstopper.

At the 2024 Summer Olympics, which officially starts next Friday in the French capital, the bank, along with credit card company Visa, is debuting a floating lounge exclusively for holders of its pricey Chase Sapphire Reserve card. It’s just a small sliver of what companies are doing in their takeover during the two-week sporting spectacular.

Paris 2024 organizers are expected

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