Taco Bell is testing a new restaurant that isn’t focused on tacos.
The newly opened concept in San Diego is called the Live Más Café, featuring a beverage-centric menu that includes milkshakes, coffees, fruity iced drinks and a take on a dirty soda trend with its trademark Mountain Dew Baja Blast.
The prototype resembles a CosMc’s, the year-old, McDonald’s-owned concept that leans heavily into specialty beverages and snacks targeted at younger customers. For Taco Bell, the cafe marks an entrance into a category not only dominated by stalwarts like Starbucks and
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