Fast food giant Yum Brands is going all in on value — but only Taco Bell is performing well enough to immediately bring back inflation-weary customers.
Temporary store closings in the Middle East, Malaysia and Indonesia due to the Israel-Hamas war, “in addition to a more cost-conscious consumer, have presented headwinds to same-store sales,” CEO David Gibbs said in a second-quarter earnings call Tuesday.
But Gibbs said Taco Bell is outperforming its rivals in the fast food industry. “I think we’re really seeing Taco Bell stand out from the crowd,” he said
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