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Despite the growth of TikTok and other social media platforms, email is still one of the most reliable ways to get your marketing messages in front of prospects. More than 4.3 billion people use email, and that number will continue to grow.
If you send newsletters and other marketing emails for your business, you probably like to plan ahead. But what happens when you decide to run a flash sale? These spur-of-the-moment decisions aren’t uncommon for my team, especially during the holidays. Real-time customer feedback can inspire us to launch a special offer for a limited time.
Marketing email checklist: do this
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