Opinions expressed by Entrepreneur contributors are their own.
To quote fictional capitalist mastermind Don Draper: “The most important idea in advertising is ‘new.'” And, as the holiday season began, I worried that my debut memoir, Theatre Kids, which had come out June 18th, was becoming the opposite of new.
So I needed something “new” to flog on social.
I had been working on a second book proposal (a collection of fun/dumb advice to dudes) but I wanted to find a way to celebrate my book for Christmas, and maybe sell a few copies because I think it’s a good read. Publisher’s Weekly called it “wry and boisterous.” The New York
→ Continue reading at Entrepreneur