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Payroll and HR software platform Gusto came to be when its co-founders struggled with archaic administrative methods and wanted to alleviate these burdens for others.
“I had set up payroll. I had set up benefits. I had experienced some of the pain and frustration,” CEO Josh Reeves says. This empathy for small business conflicts allowed Reeves to relate to his clients and develop his entrepreneurial goals.
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Reeves established Gusto as a comprehensive platform that simplifies critical business processes, allowing owners to focus more on their passion and
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