He Pitched His First Business at 12 and Sold a Company for 8 Figures When He Was 23. Here’s This Gen Z Marketing Expert’s Next Big Move.

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Griffin Haddrill pitched his first business plan at just 12 years old. Complete with hand-drawn sketches outlining distribution models for his hypothetical earbud company, his approach may have been rough, but his passion was undeniable. He even called a company in Venezuela to inquire about sourcing wiring for his product. Though he now describes the plan as “pre-pubescent,” it undeniably set the stage for what would come.

At 16, Haddrill began his music management career, working with artists like Gregory Lake and 100Tribn. In 2019, he co-founded and was the CEO of VRTCL, a marketing agency acquired by Create Music Group

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