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In today’s competitive marketplace, it’s not just what you sell — it’s how you make people feel while buying it. More than ever, customers expect quality products in addition to a seamless and personalized experience. Yet, many entrepreneurs fall into the trap of focusing solely on growth and customer acquisition, while neglecting the service side of the equation. This oversight can cost them in the long run.
A Qualtrics report from April 2024, aggregating data from multiple surveys, ranked Chick-fil-A and Publix as the top two companies for customer service, based on feedback from over 400,000 Americans. Chick-fil-A’s standout service is
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