Curious Why Some Startups Fail? Here’s Some Keys to Staying Ahead of the Curve

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One of the most valuable lessons for any entrepreneur is to expect the unexpected. The startup phase is often characterized by unpredictability, where market conditions, customer preferences, and even internal dynamics can shift rapidly. Embracing this uncertainty and being prepared to adapt is key to navigating the early stages of a business.

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The power of market research

Market research is the foundation of any successful startup. Surveys and customer interviews are the most effective ways to gather direct feedback. They allow you

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